Guide · 6 min read
How Mojo Builds Your Personalized AI Plan
What happens between the onboarding quiz and your plan reveal: how Mojo, the AI coach, selects habits, sizes your plan, and explains every choice.
Mojo starts with your goal, not a template
Every plan begins from the goal you chose and the quiz you answered — your consistency history, your biggest barrier, your timeline. Two people with the same goal get different plans because their answers differ.
mojo-01-inputs.webp Habits are drawn from a curated, science-backed pool
For each goal, Mojo selects from a hand-curated pool of habits with proven links to that outcome — so an AI plan never includes filler. Each candidate carries a frequency and an evidence note.
mojo-02-habit-pool.webp The plan is sized to your capacity
Your difficulty level and quiz answers set how many habits you start with and how demanding their schedules are. Mojo would rather start you at three habits you will keep than seven you will abandon.
mojo-03-sizing.webp Every habit comes with its reasoning
Tap any habit in the plan reveal to see why it made the cut — the specific mechanism linking it to your goal. You are never asked to follow instructions on faith.
mojo-04-reasoning.webp Unlocks arrive as you earn them
As your adherence stabilizes, Mojo progressively unlocks additions — a new habit, a higher frequency, a stretch target. The plan grows at the pace your track record supports.
mojo-05-unlocks.webp The feed keeps coaching between milestones
The Mojo feed delivers day-to-day coaching: intention prompts, reframes for rough patches, and observations drawn from your actual data — not generic quote-of-the-day filler.
mojo-06-feed.webp
The first thing to understand about Mojo is what it is not: a chatbot bolted onto a habit list. Mojo is a planner and coach woven through the whole app — it builds your initial plan, explains it, watches how reality treats it, and revises it with you.
Why per-habit reasoning matters
Habit advice fails when it arrives as commandments. Mojo attaches a why to every habit it proposes — “water before meals reduces calorie intake”, “meal preppers consume about a quarter fewer calories” — because a habit you understand is a habit you defend on a low-motivation day. If a reason does not persuade you, swap the habit out. The plan is a proposal, not a prescription.
Progressive unlocks beat big plans
The most common failure mode in habit building is front-loading: starting with everything, drowning by week three. Mojo inverts this. You start with a deliberately small core, and additions unlock as your adherence proves there is room for them. It feels slower on day one and dramatically faster by month three, because nothing you started has been abandoned.
What Mojo watches
Mojo reads the same signals you can see in insights — adherence by habit, best and worst days, streak stability — and uses them to time its coaching: a reminder moved to a better hour, a habit flagged for shrinking, a difficulty nudge when you are cruising. Set up smart reminders to let that coaching reach you at the right moment.
Full Mojo — the complete feed, AI plans, and adaptive coaching — is part of ProtoHabit+.
Put it into practice
Open ProtoHabit and try it — this guide will still be here.
